Contestants made advance picks for the winners in the cup matches, which were compared with choices made by a raccoon (see video). On submission, entries were collected in a database, from which contestants were selected for prizes, in part based on their predictions compared to the raccoon. The application generated a bracket with their match choices, which contestants were invited to share on social media. As the match progressed, contestants could return to the site to see their scoring against the actual match results, and compare their scores against the raccoon.
CurrentDesign worked with design studio 123W to develop a custom contest web application for the BC Lottery Corporation related to the 2018 FIFA World Cup.